Custom Web Design – Bad Expense or Wise Investment


January 9, 2017 Facebook Twitter LinkedIn Google+ Wordpress Help


Price is one of the major factors in determining the type of web development that small business owners would choose to invest in, which is either pre-designed website template or a custom coded website. Since the price of creating a custom website ranges far and wide, from a thousand to ten thousands of dollars, businesses usually stay away from custom website developers, and would rather go for pre-designed template developed websites built on platforms like WordPress. Template developed websites are less pricier than custom built sites, however the costs saved usually make up for the lack in flexibility and capabilities.

More value

In general, custom websites may cost higher than template website designs on the average, but not all of them cost more. A lot of WordPress designers who use pre-purchased web templates charge as much or even more than the reasonably priced web developers. Actually, both custom programmers and template designers have a wide range of prices for their services. If price is a critical factor for your site, shop around to come up with the developer that offers the best quality and price. You will discover that custom web developers offer the same, or even more value than their template designing equivalent, but usually at the same or lower price.

Safe SEO

Many business owners like the idea of a DIY website platform simple because it is fast and simple. You are eager to make public your site immediately, so visitors can land on it. However, when you launch your site now, then make changes when your business expands later, this could hurt your SEO. As an example, when you change website design, web hosts and content management systems, this will affect the way your site is ranked and indexed.

Most often than not, making changes in a site results to 404s, as well as broken links. This confuses the search engines and makes your page ranking go down. If you do not know how to analyze and solve these problems by yourself, your brand will be hidden underneath search results, and may be covered by your former site. In effect, you will wind up paying double; one is for the original template to introduce your site, and another is to redesign completely once your business expands.

Robust capabilities.

Template websites are limited when it comes to structure, navigation and widget applications, while the functions of custom developed websites are only limited by the imagination and skill of the developer. In reality, majority of businesses don’t just need a website, but one with custom applications that are able to manage, analyze and display content and/or data. According to owners of large businesses, template websites do not have the functionality needed to run custom-built applications that will help their businesses and websites to run very efficiently. Website templates match their included simple widgets in terms of flexibility.

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